Collection: Damee

In 1988, Paul Choi and Damee Choi embarked on their journey into the fashion industry, establishing a local fashion venture in Texas. Fueled by Paul's business acumen and Damee's fervor for fashion, they commenced their venture, specializing in women's clothing. With each passing year, they achieved notable success, prompting them to relocate to New York in pursuit of even greater achievements.

Fast forward to 2023, Damee New York has expanded its reach to encompass more than 45 states in the United States and Canada. Supported by our dedicated sales representatives and efficient office administrators, we diligently maintain relationships with our valued retailers. Our customer base has grown to encompass over 2,000 cherished clients, and our growth continues unabated.

Fit comfortably, exude fabulousness – that's the essence of Damee! As a working mother, Damee's primary concern has always been ensuring comfortable yet stylish attire. Recognizing the multifaceted role of a working mom, Damee sought to infuse a touch of joy into fashion for women like herself. This vision led her to emphasize an ageless appeal in every style, prioritizing ease of wear.

Damee's inspiration stems from her mother, who once remarked, "When a mom is growing older, she wants to dress like her daughters. So, they can still have a common topic to talk about and understand each other." With this sentiment in mind, Damee designs each new style with her mother and herself in mind, preserving the source of her inspiration and the purpose of her designs. It is this enduring inspiration that defines Damee New York.